Get potential traffic through Google Maps Business
When we search for a Google Maps listed business through mobile version, there is a 360 view box on the bottom-left.
It will only show the outdoor street view if this business doesn’t have its own 360 photo.
Street view
Interior view
But if you have at least one, it allows viewers to experience the “SINCERITY of WELCOME” of the shop.
Surprisingly, we found that until today(2020), only a few businesses have shown their 360 interiors on Google Maps.
Imagine, someone is looking for lunch, but still indecisive, most people will use the ‘explore nearby’ function on the Maps and compare the lists.
Or even when people are Googling for any services, they will look into the business details and photos.
The usage of Google Maps searching the services around the area is much more than we ever thought!
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There is an “Expectation Risk” before anyone visits a new environment, it’s what actually blocking them to visit the place, while they are also comparing with other options (competitors). That’s why people will always do quick research before they decide to go to a new place.
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A 360 image is an immersive connection between your service and customer. Before they step into your shop, it creates a kind of EXPECTATION that triggers their DESIRE to visit. If you agree on how important are the photos presenting your business on the internet, the further go for the 360 photos. Photos are getting lesser satisfaction to gain customer’s trust nowadays!
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A 360 image also represents your brand impression. As it shows the SINCERITY of the owner, and it will let your brand STAND OUT from those that have not taken.
One 360 photo will make a big difference than none, in advance, a 360 tour, and a well designed 360 photo with people and a nice atmosphere will definitely enhance the INTERACTION with the viewers.
How important is it?
How to do it?
Simply just hire a Google Trusted Photographer from only $12(rm50) to list a 360 business photo on the Maps, and that’s it!
It’s important to realize that people visit a shop for the “EXPERIENCE” and “ATMOSPHERE”.
Use a 360 photo to make a big difference for your BRAND EXPERIENCE.
You don’t want to miss any POTENTIAL customers before they step into your place!